INTEL CASE STUDY
In partnership with Intel, Liquid Media is spearheading the “Intel Brand Ambassador Program”, building a platform for influencers and creators to educate their communities about Intel products.
As the intermediary agency for the program, we ensure efficient and mutually beneficial relationships between Intel and their ambassadors by overseeing key steps in recruitment, negotiation, and activation. Our team utilizes both management expertise and our veteran eye for the industry to bring Intel meaningful engagement through a diverse catalogue of campaigns and talent including Sacriel, Jackfrags, and Aiekillu.
The Intel Brand Ambassador Program is an ongoing initiative. Currently, Liquid Media manages five influencers across two countries for Intel and have plans to expand campaigns across a global network of influencers. Our team remains engaged and flexible during every step of the process, focused on bringing lasting and far reaching value to the Intel brand.
3,653 Hours Streamed
77,733,355 Unique Channel Views
10,130,604 Audience Hours Viewed
World is Watching
For Intel’s ‘World is Watching’ campaign, we gathered the world’s most influential gamers and streamers to tell the world to leave nothing to chance.
These gamers and streamers became the face of the World is Watching campaign, promoting Intel
products through unique content streams. Our focus was to create authentic material that entertained and educated while living up to Intel’s high standards. The campaign launched in Germany, France, and the United Kingdom, making it crucial for us to work closely with the local Intel offices and their partners. With our focus on localized engagements, our team connected and utilized regional OEM’s and events.